The “Jurnal SELANDIR” (SEputar Literatur Artikel Nuansa DIgital maRketing) provides theoretical, empirical, and case-based research tailored to the needs of marketing scholars and practitioners conducting research and working in the digital era, within the marketplace and e-commerce industries. The editorial board consists of leading international scholars and practitioners, ensuring a balance between theory and practical applications in all articles. Scholars from Africa, America, Asia, Australia, Europe, and other regions around the world present the latest findings to enhance the effectiveness and efficiency of digital marketing. This comprehensive approach keeps readers updated with the most current information and latest insights necessary for making better marketing decisions in the era of full digitalization.
